At Nuearth Co., we believe wellness is more than what we make — it’s the intention, creativity, and care that go into every creation. Our Rooted in Community series honors small brands who bring that same heart to their craft, creating with purpose and planting seeds of connection wherever they grow.
This month, we’re honored to begin Q4 with Golden Gardens Botanical Studio, founded by Imani Williams — a vibrant Los Angeles–based creative making plant care simple, soulful, and fun. 🌱✨
The Story Behind Golden Gardens
Imani shared,
“The Golden Gardens started when I was working in the plant world for so long and realized that we needed something to make plant care easy. Not only did I want people to know they can have a green thumb, but for them to have fun in the process.
My Aunt was the one who inspired it all, teaching me at a young age that plants are medicine and how caring for them is important when you want to connect to nature. She helped me embody the feminine energy it takes to nurture.”
That early influence became the root of Golden Gardens — a reminder that tending to plants isn’t just a task; it’s an act of self-care and reflection. 🌿
Growing With Intention
For Imani, Golden Gardens is about more than beautiful greenery — it’s about empowerment through education.
“We value education. We don’t want to just sell you products but provide you with the right amount of knowledge so that you can carry on your plant journey with confidence, and have us in your back pocket just in case.”
From helpful guides to her signature plant care products, Imani’s approach makes plant parenting approachable, inspiring, and rooted in joy.
The Hero Product
If there’s one product that embodies what Golden Gardens stands for, it’s their Liquid Fertilizer — a simple, organic essential designed to help plants (and people) thrive. 🌿
“Plants are simply a reflection of us. At the Golden Gardens we like to highlight that plant care is simply self care. The way we care for our plants is how we take care of ourselves. You don’t need a lot to be able to grow — the right environment and the right plant care will have you and your plants thriving together.”
It’s this perspective — blending nature, mindfulness, and everyday ease — that makes Golden Gardens such a natural fit for our Rooted in Community series.
Rooted in Community
At Nuearth Co., plants are at the core of everything we create — from our butters to our values — so featuring a brand like Golden Gardens feels like coming full circle.
Imani’s work reflects the same love and reverence for nature that we pour into every formula, reminding us that wellness doesn’t start on the shelf — it starts in how we care.
To celebrate this month’s feature, we’re giving away Golden Gardens’ Liquid Fertilizer as part of our Q4 Giveaway! 🎁
How to Enter on Instagram:
1️⃣ Follow @nuearthco and @thegoldengardens
2️⃣ Like the feature post and tag a fellow plant lover
3️⃣ Comment “GARDEN” to receive the blog link + bonus entry details
✨ Bonus Entries:
– DM us your email to join our newsletter
– Engage with other Rooted features this quarter
Entries are open through January 5, and one winner will receive the Q4 Care Package, featuring gifts from:
🌿 Nuearth Co.
🌿 Golden Gardens Botanical Studio
🌿 (Additional partners to be announced soon!)
What’s New with Nuearth Co.
As we enter Q4, there’s so much blooming behind the scenes. 🌸
We’re preparing for several vendor events this holiday season — the perfect opportunity to experience Nuearth Co. in person, connect with our community, and share the heart behind our products.
And an exciting milestone: our very first retail opportunity is officially underway! You heard it here first — if you’re in Newnan, GA, be sure to stop by Little Southern Home Marketplace to see a curated selection of Nuearth Co. products in store. More details coming soon!
Closing Reflections
Spotlighting Golden Gardens Botanical Studio feels like a celebration of everything we believe in — care, intention, and the quiet beauty of growth.
Their reminder that plant care is self care resonates deeply with us, because at Nuearth Co., we know the same truth holds for skincare. It’s not just about what you apply — it’s about how you nurture yourself in the process. 🌿
With gratitude and growth,
Shaena & the Nuearth Co. Team
🌐 www.nuearthco.com | 📱 @nuearthco